This is How AI Content Marketing Will Shake Up 2022

Read Our Latest Blog

This is How AI Content Marketing Will Shake Up 2022

Trends | Oct 04, 2022

back
  • 0
  • 0
  • 2 minutes read

AI. These technologies are constantly changing and improving the content marketing game so marketers and writers can focus on what they do best.

Why Use AI for Content Marketing?

AI tools can help content marketers in agencies work smarter, not harder! These programs can help ease the burden of content marketing work on solopreneurs and small teams. Tools like keyword and content generators can also take care of the tedious parts of the job for larger teams to review with a fine tooth comb.

Content Research

Content research is a long, tedious process that doesn’t always guarantee results. Using AI can bring another perspective to the research process, for better chances of successful content.

There are many tools that can help with this essential step of content creation. Concured is an AI tool that generates reports on engagement-driving topics, automates content audits, and creates data-driven content briefs. MarketMuse uses AI to help build data-driven content marketing strategies.

someone is doing a content research and writing a content plan, scheme on colored sticers in front of a laptop

Content Creation

Whether you’re consuming or creating content, you’ve likely come across AI-generated content, whether you know it or not. While these tools are impressive, they still need a human to operate them and refine the text since Google will penalize strictly AI-generated content.

AI content generators can “write” long and short-form content that can be a time saver for small businesses. Jasper can take long-form content and generate bite-sized copy for social media posts and email marketing. Writesonic focuses on long-form content such as articles and web copy.

A/B Testing

Successful content marketing requires A/B testing to make sure each piece of content is playing a vital role in your marketing plan rather than adding to the noise.

A/B testing tools such as VWO and Optimizely can run multiple, data-backed scenarios to help you choose the best campaign to run, with almost (no AI is perfect!) guaranteed success.

Customer Service

Interactive marketing like quizzes that match potential customers with products and intelligent chatbots that screen customer service inquiries have found success in recent years. These tools help convert sales, reduce customer service wait time, and provide a better user experience.

someone is keeping a chat bot in hands

Need help getting AI to work for you?

Artificial intelligence doesn’t necessarily mean automated. AI still needs humans to create, refine, and implement these strategies, leaving time to focus on the bigger picture! Get in touch to find out how you can implement AI in your content marketing strategy.

Default banner - Free Consultation

Leave a Comment

Comments (0)

Our Most Recent Blogs

How To Use a StoryBrand Framework To Market Your Website
Brand

How To Use a StoryBrand Framework To Market Your Website

Sep 20, 2021
What Is An Audience Profile In Social Media And How To Build It
Industry

What Is An Audience Profile In Social Media And How To Build It

Sep 14, 2021
How To Use Blogger Outreach To Build Backlinks
Trends

How To Use Blogger Outreach To Build Backlinks

Sep 13, 2021
Key Influences For Marketing Campaign Goals
Social

Key Influences For Marketing Campaign Goals

Jul 19, 2021

ULS TV

Promo banner with screenshot of the website and text
video-icon

We understand small business struggles. We offer a variety of different packages.

Jul 17, 2023
the video with people working in office statistics of the company and its case studies
video-icon

Why Choose USA Link System? Let Us Show You!

May 19, 2023
Why Your Brand Needs an SEO Package from USA Link System
video-icon

Why Your Brand Needs an SEO Package from USA Link System

Feb 28, 2023

Scan this QR Code to access.

Use your phone camera to scan our QR code to schedule your free marketing consultation!

Get FREE marketing consultation for your business.

Book Now!
qr-code mobile
chat icon